5 March 2025
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Crypto Industry Must Develop Tailored Products for Wealth Advisory Segment
Demand for direct access to cryptocurrencies is rising among institutional investors following the success of bitcoin spot ETFs and recent price movements. Key developments include:
- BlackRock's Head of Digital Assets noted increased wealth advisory activity in crypto.
- High-net-worth individuals are showing interest in incorporating crypto into their portfolios, as per Binance's report.
- Despite significant growth in the cryptocurrency sector, most institutional capital remains on the sidelines due to regulatory uncertainty and volatility concerns.
- Private wealth management requires high-touch service, which poses challenges for traditional financial services when adapting to crypto.
- Investors have expressed a need for tailored products that simplify onboarding and education in crypto.
- Bitwise’s survey indicates growing interest in crypto from wealth advisors, suggesting potential for bridging traditional finance and crypto.
The industry must enhance infrastructure and develop specific offerings to cater to high-net-worth investors, legitimizing cryptocurrencies further.