BULLISH 📈 : KuCoin appoints Sabina Liu to spearhead European MiCA expansion

Sabina Liu, a former executive at the London Stock Exchange Group, has been appointed as head of KuCoin's European business, operating from Vienna. This follows KuCoin's acquisition of an EU-wide Markets in Crypto Assets (MiCAR) regulation license in Austria.

Highlights

KuCoin obtained a MiCAR license in Austria, allowing it to offer regulated services across 30 EU and EEA countries.
Liu will lead KuCoin's expansion under the MiCAR framework, emphasizing long-term growth and regulatory compliance.
MiCAR provides a unified regulatory framework for KuCoin, facilitating increased crypto adoption, particularly in stablecoins, payments, and wealth products.

Additional Developments

KuCoin views compliance not as a hindrance but as essential for sustainable business and consumer protection.
The exchange gained regulatory approval in Australia, enabling fiat on-ramps through local banking and AUD payment methods.
KuCoin integrated with Pix in Brazil, allowing transactions with up to 50 cryptocurrencies via Pix QR codes, bridging digital assets with everyday usage.