Exor Rejects Tether’s €1.1 Billion Juventus Takeover Bid

Exor Rejects Tether's €1.1 Billion Bid for Juventus

Exor, the Agnelli family's holding company, rejected an unsolicited €1.1 billion takeover proposal from Tether Investments for its 65.4% stake in Juventus Football Club.
Tether offered €2.66 per share, a 21% premium over Juventus' previous closing price of €2.19.
The offer implied an equity valuation of over €1.0 billion, with plans to invest an additional €1 billion into Juventus for development purposes, totaling €2.1 billion.
Exor emphasized Juventus as a long-term asset, rejecting any sale intentions despite financial challenges and a recent rights issue raising €97.8 million.
This incident indicates legacy shareholders prioritize governance and heritage over crypto liquidity, even with significant premiums.
Future crypto investments in traditional assets may face similar resistance unless they include robust governance and reputational strategies.