Corporate Clients Hold Up to 15% of Assets on Mercado Bitcoin
Corporate clients, primarily small and medium enterprises, hold 10-15% of assets under custody at Mercado Bitcoin, Brazil’s largest crypto exchange.
These companies generally retain over 90% of their holdings without frequent trading, focusing on holding rather than trading.
The primary motivation for using Bitcoin is to protect cash reserves from global volatility, inflation, currency devaluation, and geopolitical instability.
The trend grew after firms like Strategy adopted Bitcoin as a corporate treasury asset. Strategy is the largest corporate holder with 639,835 BTC.
Publicly-traded companies collectively hold over 1 million BTC; specific holdings by small and medium enterprises remain undisclosed.
Brazil ranks fifth in the Global Crypto Adoption Index by Chainalysis but has limited publicly-traded companies holding BTC.
OranjeBTC will soon list on Brazil’s B3 exchange, becoming the largest publicly traded corporate holder of the cryptocurrency with $400 million in its treasury.
Companies focus on BTC and stablecoins like USDT and USDC for conservative cash management, not speculative purposes or chasing yield.
Institutional activity is reducing overall market volatility, making Bitcoin more appealing for treasurers.
Large financial players in Brazil’s Faria Lima district have yet to adopt crypto actively.
