MARA CEO Recommends Long-Term Investment Strategy for Bitcoin
In a recent interview with FOX Business, Fred Thiel, CEO of Bitcoin (BTC) mining firm MARA Holdings, recommended an “invest and forget” strategy for retail investors seeking exposure to Bitcoin.
Thiel Cites Positive Historical Performance Of Bitcoin
BTC trades in the mid-$90,000 range after a pullback from its all-time high (ATH) of $108,135. Major BTC holders remain unconcerned about short-term price fluctuations. Thiel emphasized a long-term investment approach, noting Bitcoin has only closed the year lower three times in its 14-year history. He stated:
My recommendation, to my kids, is they put just a little bit away every month in Bitcoin and forget about it. Over two, three, four years, it grows, and that’s what people do.
Thiel highlighted Bitcoin's average annual appreciation of 29% to 50%. Despite this, BTC is a high-risk asset, which may deter risk-averse investors until broader acceptance occurs or major economies officially recognize it. The establishment of a US strategic Bitcoin reserve could enhance its legitimacy and potentially trigger a domino effect among other nations, with Thiel identifying such a reserve as a key driver for potential price increases in 2025.
High institutional involvement through Bitcoin exchange-traded funds (ETFs) and favorable regulations under the Trump administration are additional factors that may support BTC's growth. Recent data indicates many retail investors plan to increase their Bitcoin holdings, with over 75% of 65,164 respondents in a poll by MicroStrategy CEO Michael Saylor intending to end 2025 with more BTC than they started.
More Companies Adding BTC To Balance Sheet
Corporate adoption of Bitcoin is on the rise. MARA Holdings holds BTC on its balance sheet, while rival Hut 8 recently expanded its holdings to over 10,000 BTC. Other companies, including Japan-based Metaplanet and Canada's Rumble, joined the Bitcoin movement in 2024. Bitcoin ETFs have accumulated over 1 million BTC within a year of launch.
However, skepticism persists. Japan’s Prime Minister recently expressed caution regarding the establishment of a strategic Bitcoin reserve. At press time, BTC trades at $97,229, reflecting a 0.7% increase in the past 24 hours.
